Client: ETrade // MullenLowe U.S.
Task: As part of Etrade’s Don’t Get Mad
campaign, the task was to develop a digital web banner that uses a “truth bomb”.
Solve: My role was to use the copy that was provided for me and find images that fit the concept perfectly. I then laid the elements out to follow the campaign’s style and design.
Layout and Image Choice: Amanda Griffin
Motion Designer: Sam Yazejian